The black truffles collected from the still-wild forests of Bucovina by the Tănasă family’s six specially trained dogs are the starting point – and the very essence – of the Tanola brand.
Together with seasonal fruit and vegetables prepared for freeze-drying without any additives, Tanola’s products are part of the Romanian organic market, offering high-quality products.
At CRYO, we strongly believe in Romanian products, especially those made responsibly, with respect for both nature and consumers. That is why we were proud and happy to create Tanola’s logo, brand identity guidelines, packaging and website.
The design started with the core product of the business – the black truffle – and built the rest of the graphic elements around its stylised image. The colours – truffle black and gold – position the truffle-based products within the premium category.
The website presents the company’s mission and values, its products and information about the production process. It can be further developed into a full e-commerce store with all the necessary online sales features.
